In watching all of the
presentations on Children’s television, as well as giving one myself, I learned
that the hidden curriculum taught in preschools is more of a general
undercurrent in the world of young children. While as many of my classmates pointed out, PBS is generally
a less biased channel than Nickelodeon; none of the children’s shows were free
from stereotypes or gender preferences.
If I were to pick one show that I believe is the best out of all of the
shows that were presented, I would have to pick Arthur on PBS. This choice also seemed to be common
among the children’s TV presenters.
Though Arthur is certainly not free of gender bias by a long shot, it
does appear as the consistently least biased. Likewise there are many factions of society represented in
Arthur, not just through race or gender, but differences in class (Muffy vs.
Francine), physical abilities (handicaps or injuries), and family compositions
(adoption, grandparents, single parents).
After all, it seems to me that if all shows are going to continued
gender stereotypes and therefore proliferate “doing gender” then I would want
my children to watch shows that at least give them different options within
gender (tomboy, girly girl) as well as a show that celebrates differences, not
just similarities. Also I felt
that the mutual acceptance of Arthur as a “good” show among the presenters was
felt because Arthur deals with interesting and “smart” subject matter including
poetry, travel, and nutrition. As
one presenter commented, she still enjoyed watching Arthur today as much as she
did when she was a little kid because she still found the shows engaging, and I
believe that the tendency for Arthur to “talk up” to kids instead of down, as
many of the shows profiled did (max and ruby), is the key to its success.
I found it sad and interesting that
female characters are underrepresented in children’s TV. The underrepresentation ranged from
clothes as in Little Red Riding Hood’s scanty leotard in Super Reader’s to behavior as in Dora the Explorer’s timidness in
relation to her sidekick Diego.
Likewise as Emily pointed out in her presentation on Micky Mouse Clubhouse, the female
characters in general take up less space, are dressed in pink or purple, mostly
wear dressed and talk in annoyingly high pitched voices. From the presentations given and the
articles we have read so far this semester, it seems that the reason shows seem
to play to boys and minimize girls goes back to society’s strong view that boys
are boys and NOT girls, whereas girls can cross the gender boundary without
much trouble. So the networks make
shows that have girl characters but give the boy characters prominence, because
that makes it masculine enough for boys to watch and the thought is that girls
will watch it anyway. That way the
networks have shows that reach both gender demographics and therefore have more
opportunities for advertisers. As
it seems so many themes in society do, the themes and structure of children’s
shows goes back to social norms and money, and as the source of funds for the
network gets more commercial, so to do the shows have more extreme gender roles
and social bias. This was seen in
the general differences in content between PBS who is funded publicly and
privately, with little to no commercials, and Nickelodeon who relies on
advertising for profits.
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